Dr. Fred Johnson

Dr. Fred Johnson is a nationally recognized expert in leadership transformation and organizational culture and the Founder of InitiativeOne Leadership Institute. For almost three decades, he has equipped executives, teams, and organizations with the tools to lead with trust, clarity, and courage.

As a leadership development strategist and executive coach, Dr. Fred has guided Fortune 100 leaders, NFL coaches and players, entrepreneurs, and education and government executives through complex cultural and organizational challenges. His proprietary leadership processes help teams eliminate drama, accelerate decision-making, and create high-trust environments where people and performance thrive.

At the core of his work is identity-based leadership; the belief that true influence begins not with what you do, but with who you are. His approach drives measurable impact in morale, productivity, profitability, and organizational health, while transforming the inner life of the leader.

Dr. Fred is co-author of Leadership A to Z, Is Everyone on the Boat? and The Reality of Change and is a sought-after leadership speaker for corporate events, executive retreats, and national conferences.

Leaders often describe him as a catalyst for truth and transformation. He helps leaders confront what holds them back, break through defensiveness, and step into leadership that lasts.